Aug 25 2007

AIP Click Tracking & Fraud Prevention Engine

Tag: Upcoming FeaturesAdsBlackList.com @ 5:51 pm

We are pleased to announce that the final changes are being made to the ‘Click Fraud Prevention Engine” (CFPE) as part of the AIP for Adsense platform.

Over the last few months, several ’click tracking’ & ‘click prevention’ applications have been rendered useless by changes to the Google Adsense™ programme.  AIP uses a sophisticated and security-hardened back end to provide live & accurate statistics to assist in the development of your Adsense campaign.

AIP is the only 3rd-party click monitoring software able to quickly and accurately identify the specific ad which your visitor has clicked, regardless of restrictions within each browser.

What can AIP do that others can’t?

– Generating Statistics –
Previous click tracking applications tried to identify the advert through the use of a flawed piece of javascript.  Following the recent changes with Adsense, these applications were no longer able to identify the adverts which were clicked, making any statistics virtually useless.  As AIP takes an entirely different approach, it is able to provide detailed statistics like never before.  In a matter of seconds, you’ll know the advert title, text and URL which was clicked…  a feature not available in ANY other 3rd-party tracking application!

– Preventing click fraud / click bombing –

Using an intelligent monitoring engine, AIP can decide (on a per visitor basis) if ads should be shown.  You can manually blacklist an IP (or range of IPs) or allow AIP to take care of your Adsense™ account by auditing each user before & after each click.

– A > B Colour Testing –

Choosing the right colour is an essential part of the setup of your Adsense™ campaign… as no two sites perform the same.  AIP will (on request) regularly alternate between colour schemes and generate statistics on each scheme.  If set to ‘fully automatic’, AIP will then pick the most profitable colour scheme before rendering your ads… and all without a single change to your Adsense code.

More information coming very soon…

* Adsense™ is a registered trademark of Google, Inc.  AdsBlackList is in no way related to, or affiliated with Google, Inc.